Meet Hyaluronic Acid, the powerhouse ingredient that’s taken the skincare world by storm. We’ve all heard of it, but what is it exactly and what does Hyaluronic Acid do? Keep reading as we explain how to use Hyaluronic Acid for the ultimate natural glow.
What is Hyaluronic Acid?
Hyaluronic Acid is a molecule that’s naturally found in skin. It helps to retain water that then binds to collagen for a plumper, dewier-looking complexion.
Its hydrating properties make it a popular ingredient in skincare products, especially serums.
What does Hyaluronic Acid do?
As we age, collagen and Hyaluronic Acid levels naturally drop, which can lead to dehydrated, tired-looking skin.
Hyaluronic Acid helps to hydrate skin from the inside out by attracting water into the skin and retaining it for a younger, dewier and healthier-looking glow.
The benefits of Hyaluronic Acid
Now you know what Hyaluronic Acid is, it’s time to explore the countless benefits it offers.
Hydrates from inside out
Hyaluronic Acid is like a drink of water for your skin.
The hydrating molecule is known as a humectant, meaning it has the ability to draw and hold water, so it naturally replenishes lost moisture and brings it to the surface of the skin.
Once you apply your Hyaluronic Acid skincare product, it penetrates the skin and binds to water cells, infusing the skin with intense hydration for a rejuvenated look.
Reduces fine line and wrinkles
Thanks to its ability to retain moisture, Hyaluronic Acid creates a plumping effect for a more youthful look.
When lost moisture is replenished, skin isn’t busy fighting for hydration, so it can concentrate on producing more cells, helping skin to appear smooth, supple and plump for a younger look with fewer wrinkles.
It also helps to firm the skin and increases elasticity for a smoother look.
When to use Hyaluronic Acid
Hyaluronic Acid on its own can be used twice a day, followed by a moisturiser and a face oil for the best results. Alternatively, it can feature as a key ingredient within your usual products.
Our Hydration Range includes a collection of products that use Hyaluronic Acid to replenish lost water for firm, supple skin.
Hyaluronic serum
After cleansing, apply one pump of our Hydration Face Plumping Serum to deeply rehydrate thirsty skin for a radiant finish.